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CDO (CHIEF DIGITAL OFFICER) İLE İLGİLİ DÖKÜMANLAR .
 
Adapt, disrupt, transform, disappear: The 2015 Chief Digital Officer StudyKaynak:   Strategy&   Ekleyen:  Berke Oran   12-15-2015 09:50:02
The digital revolution is moving fast and spurring massive disruptions and transformations in industry after industry. A key sign of its growing importance is the rise of a new kind of executive: the chief digital officer, or CDO. Although the number of companies that have already hired CDOs remains small ? just 6 percent globally, according to the results of our first annual study of the position ? their ranks are clearly growing rapidly. In researching 1,500 of the world?s largest companies through company filings and records and publicly available information (see Appendix), we found that those in consumer-focused industries, including media, entertainment, food and beverage, and consumer...


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Move Over CIO, The CDO is Coming?Kaynak:   Timo Elliott   Ekleyen:  Gönül Umut Gök   12-24-2015 09:36:47
You have to feel sorry for Chief Information Officers. Just as they finally prove their worth to the business, a new job title turns up in the boardroom and tries to take credit for all things digital: The Chief Digital Officer or CDO....


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NEW KID ON THE BLOCK : CHIEF DIGITAL OFFICERKaynak:   Wisembly   Ekleyen:  Mehmet Demir   12-24-2015 09:53:22
The CDO role is changing dramatically. While the position isn?t exactly new, what?s required of the average CDO is! Gone are the days of being responsible for introducing basic digital solutions....


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What it means when your company hires a chief digital officerKaynak:   CMO.DELOİTTE.COM   Ekleyen:  Sevilay Kop   12-24-2015 10:12:22
The chief digital officer role is on the rise in the C-suite. Companies who are considering hiring a CDO believe they need an empowered leader to drive business growth by accelerating the integration of digital across the organization, shifting the business away from existing models and infrastructure, and breaking internal departmental silos. In its 2014 CEO Survey of 410 CEOs and senior business executives, Gartner found that ?20 percent of large organizations? CEOs have already involved a data officer in leading their organization?s digital innovation.? They also predicted that ?25 percent of organizations will have a CDO by 2017, with that figure rising to 50 percent in heavily regulated...


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Appointing a CDO is the worst thing you can do? More digital heresy from AccentureKaynak:   Diginomica   Ekleyen:  Bekir Yunusoğlu   12-26-2015 00:54:01
"One of the worst things that can happen is to appoint a Chief Digital Officer (CDO) and make it their job, like with a customer service officer and saying customer service is your job"...


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Are CDOs here to stay? Kaynak:   Digital Evolution   Ekleyen:  Ege Örer   12-26-2015 01:08:19
In the name of digital transformation, companies are ardently recruiting chief digital officers. But will that position even exist three years from now? ...


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Gilles Cochevelou is appointed Chief Digital Officer of TotalKaynak:   Total   Ekleyen:  Sevgi Güner   12-27-2015 01:21:51
Gilles Cochevelou joined Total in 1994 and has held, successively, the positions of Operations Manager at Donges Refinery and Head of Strategic Planning in Refining and Marketing. ...


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The case against the chief digital officerKaynak:   ClickZ Live   Ekleyen:  Gönül Umut Gök   12-30-2015 09:02:16
While the intent behind the chief digital officer (CDO) role is right, the execution is wrong. A good chief marketing officer (CMO) should be responsible for driving digital transformation - not the CDO....


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Nice Mutlu Yıllara !Kaynak:   CDO Turkey   12-31-2015 01:26:38
Tüm platform üyelerimizin ve takipçilerimizin sağlıklı ve huzurlu bir yıl geçirmesini dileriz.

YENİ YILINIZ KUTLU OLSUN ! ...


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2016 Pazarlama Dünyasında bize neler getirecek ?Kaynak:   Pazarlamasyon.com   Ekleyen:  Bircan Çiçekdeş   01-04-2016 09:47:43
Markalar dijitali anladı. Şimdi veriyi iyi analiz edip analitik çözümler üretme zamanı....


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